Wuerzburg University
600 years
of academic tradition
Unit 9+10: Leadership and Communication
"Soft Skills" such as management style, communication abilities and company culture have proven themselves to be extremely important for projects that drive integration within a company and between companies, because motivating the participants and overcoming resistance are indispensible for success.

Successful project and company management is primarily based upon the ability to receive, analyze and forward quick and precise information. This requires the use of different informational and communication strategies, according to the hierarchic structure, function and information recipient.

Company management accomplishes this using company management systems that are based on multidimensional data warehouses and the use of Business Intelligence Tools that make up-to-date information selection, analysis and presentation possible.

The focus of this course is to perfect the individual management and communication abilities of the participants. Moreover, modern management information systems and strategies for introducing these tools will be discussed.